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Microsoft and Yahoo: Search Partners

Wednesday, July 29, 2009
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Microsoft and Yahoo reached a 10-year search deal early Wednesday morning.

From David Goldman, CNN Money:

NEW YORK (CNNMoney.com) -- Microsoft and Yahoo reached a long-awaited partnership Wednesday in a bid to challenge Google's dominance in online search.

Under the 10-year deal, searches on Yahoo.com will be powered by Microsoft's new Bing search engine. Yahoo, in turn, will be responsible for attracting premium advertisers.

Microsoft will pay Yahoo 88% of the revenue it gains from searches on Yahoo's sites. Microsoft will also have the rights to integrate Yahoo search technology into its own existing Web search platforms.

Read the full article.

Other Related Topics: Computer Industry , Information Technology , Internet Connectivity

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